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Blog Category: Suzuki

Suzuki Leaving U.S. Market; Mitsubishi Hanging In There (For Now)

Suzuki Mitsubishi

American Suzuki Motor Corp., after years of struggling to find their way in the U.S. marketplace, has finally decided to pull the plug and will cease selling their vehicles in the United States. This does not affect their motorcycle, marine engine, or ATV operations. Meanwhile, Mitsubishi Motors, also scrambling for a foothold in the U.S. market, appears to be making a push to carry on, naming a chairman for their U.S. division for the first time since 2007.

Biggest September Discounts

Biggest September Discounts

As we near the end of the month (which we already know is the best time to buy a car, right?) it’s a good time to take a look at which 2012 vehicles have the biggest discounts. If you are flexible in your choice of vehicle, you can score some big savings.

TrueCar takes a look each month at what makes, models, and categories are, on average, being discounted the most. Lets take a closer look at their findings.

J.D. Power Reveals Which Cars Are Most APEAL-ing

JD Power APEAL Award

American auto buyers are continuing to downsize their vehicle purchases, but are totally okay with the result. So says the just-released J.D. Power and Associates annual APEAL Study. The somewhat forced acronym stands for Automotive Performance, Execution and Layout, and it measures the responses from consumers after 90 days of ownership on over 80 factors involving driving performance, interior comfort and convenience, and styling.

Do Poor Sellers Mean Great Deals?

Deal or No Deal?

When we hear that a car is not selling particularly well, our spidey senses start tingling. Our intuition is that when they're not moving metal, there are probably going to be great deals available.

Automobile magazine recently published an article called The Best Cars That Nobody Buys. They looked at eight very competent and seemingly desirable vehicles, offering some analysis on why these cars may not be selling.

Let's take it one step further and see if, in reality, there are great deals to be had on these eight poor-selling cars.

Suzuki On Their Way Out of the US Market?

Suzuki
In recent years Suzuki cars appeared as though they finally had the opportunity to carve themselves a small niche as interesting alternatives in a couple of key segments. The SX4 is the most affordable AWD car on the market, and the Kizashi proved to be a stylish, engaging drive in the mid-size segment.
 
However a report in Automotive News paints a picture of an auto company in retreat. Marketing budgets have been cut. Social media has evaporated. They skipped the Detroit and Los Angeles shows altogether.
 
Meanwhile, sales have shrunk and dealerships are vanishing.

NADAguides Names Most in Demand Yet Hardest to Find Vehicles

As is the case in any industry, the law of supply and demand is a huge driver in the automotive market.  The ability to keep popular models flowing into dealership inventory is the key to success at both the dealership and manufacturer level.

NADAguides, one of the most trusted names in automotive analysis, recently released its Most in Demand Vehicles Report.  The report is a comprehensive list of the hardest to find models as well as alternative choices for shoppers willing to go beyond their original ideas.

TrueCar Releases TrueTrends Report for May

Our friends at TrueCar.com recently released the May TrueTrends report, their monthly car buying industry trend report and, as it is jam packed with some fantastic information for new auto buyers, we thought we’d break down some of the more interesting tidbits for you.

According to TrueCar: