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Blog Category: Cadillac

2012 Brand Image Awards

Submitted by AutoBuying101.c... on April 12, 2012 - 6:28am
Kelley Blue Book

In every industry, perception and what we think of specific companies, brands and logos goes a long way in contributing to our purchase decisions. When it comes to buying a new car or truck, this brand awareness and perception goes a long way in how we research our vehicle purchases and ultimately in the vehicle we choose to buy.

 

J.D. Power & Associates 2011 Initial Quality Study Results

Submitted by Lee Morrell on September 19, 2011 - 2:00pm

According to JD Power and Associates, despite modest improvement in initial quality on both newly developed models and new version of existing models over the last 5 years, the trend has not continued and initial quality for newly developed models for 2011 is down, as is reported in the organization’s newest study.

The Initial Quality Study, conducted by JD Power for the last 25 years, is a survey of recent buyers and lessees of 2011 models.  Owners are contacted after 90 days with the cars and are given a 228-question survey designed to provide the manufacturers with information to “facilitate identifying problems and drive product improvement.”

AutoBuying101.com Names the 2011 Top 10 Autos For Football Tailgating

Submitted by Steve Moretti on August 24, 2011 - 9:14am

"Back To Football"...If you are a football fanatic, you know exactly what this quote means...after the offseason soap opera of the NFL Lockout, fans across the country were thrilled to see everything put to bed with the owners and players getting back to focusing on what millions of Americans love....football.  Between the upcoming professional and college seasons, for the next 5 months, millions of fans, every weekend, will load up their beloved car, truck, SUV, or hybrid and head out to a fun filled day of tailgating.  Yes, other sports may get the occasional tailgating group, but football, more than any other sport, brings out the tailgaters.  And thus, our vehicles play a critical role in our game day experience.

Study Finds Mercedes Benz Tops List For Best Dealership Experience

Submitted by Kristen Hall-Geisler on August 22, 2011 - 10:11am

It’s probably not too surprising to most car shoppers that dealerships selling luxury car brands treat their customers the best, with Mercedes-Benz topping the list for 2011. Pied Piper PSI, a company that monitors consumer satisfaction for the automotive industry, sent more than 3500 mystery shoppers to dealerships across the United States to measure how well people shopping for vehicles were treated by each brand’s staff.

The top five dealerships in the study were:

2011 Top Safety Picks By The IIHS

Submitted by Steve Moretti on July 11, 2011 - 3:14pm
Insurance Institute For Highway Safety

Their name is a little hard to remember, but if you are in the market for a new or used auto, you definitely do not want to forget who the IIHS is.  Formed over 50 years ago, the mission of the Insurance Institute For Highway Safety (IIHS) is to help reduce deaths, injuries, and property damage. 

2011 Kelley Blue Book Brand Image Award Winners Announced

Submitted by Lee Morrell on June 13, 2011 - 8:58am

In a world where image really is everything, consumer opinion can make or break a brand.  Recognizing that, Kelley Blue Book – a longtime industry leader in automotive research and information – has just released its annual Brand Image Awards for 2011.  The awards, which are based on detailed data from KBB Market Intelligence’s Brand Watch study and are derived from an online study of more than 12,000 in market auto shoppers, recognize the best of the best in 10 categories.  These different categories leave no market uncovered.

J.D. Power & Associates 2011 Vehicle Dependability Study

Submitted by Lee Morrell on May 10, 2011 - 10:42am
J.D. Power & Associates

You would think that after all Toyota went through with their “memorable for all the wrong reasons” 2010, the brand would have taken a hit in the many surveys and studies that are taken on the topic of dependability.

Car & Driver 10Best Cars for 2011

Submitted by Steve Moretti on March 9, 2011 - 9:37am

Car and Driver, one of the leading automotive publications dedicated to enthusiasts and auto reviews, recently announced their 10Best Cars for 2011.  The full coverage of their 10Best selections can be found in the January magazine edition and on their website, CarandDriver.com.